The Cru is a constellation of women committed to helping each other thrive. You apply for membership and our algorithm matches you with nine women in your city. The ten of you collaborate to meet your life goals together online and in person. A virtual Guide is assigned to your Cru and a digital goal tracking tool facilitates engagement and accountability. You'll be invited to celebrate your progress with other Crus from across the country at our annual beach Summit.
Crus meet in person to exchange updates and coach one another. Gatherings average 3 hours and take place once per quarter. Between gatherings members track their progress and support one another online. Members who make the most progress on their goals spend on average 1 hour per week engaging with their Cru between gatherings. The Cru Summit is a 2.5 day beach retreat.
If you’ve answered yes to all three of the questions above, The Cru is for you.
We use your application data to match you geographically with nine other women based on your values, personality, demographics and goals. We believe that diversity is a key component to achieving breakthrough in our lives, so we intentionally match you with women that have various backgrounds, ambitions, networks and stories.
Membership in the Cru is $499 annually. Payment will not be due until after you have been invited to become a Cru member and you have made your acceptance decision. There is an additional fee for the annual 2.5 day Cru Summit. Attendance is optional.
If you'd like to apply click here. The online application will take you approximately 30 minutes to complete. It's an investment in yourself, so we encourage filling it out with a cup of tea while listening to Sade or Indigo Girls.
The application process is designed to match you, not exclude you. If you aren’t extended an invitation to join a Cru in any round, it’s because we were unable to match you with a Cru that will enable your success. In that case, we’ll prioritize your application in the next round. If at any point you decide that you no longer want to be considered, just let us know.
We are currently accepting applications on a rolling basis.
The value of The Cru is the highly curated matching and engagement with a diverse group of individuals you wouldn't have otherwise met. If you've already got a group of friends committed to helping each other thrive, that's beautiful. We encourage you to join or start a Lean In Circle .
We’d love to hear from you. Just ping firstname.lastname@example.org with any questions or comments and someone will email or call you within 24 hours.